personal
As an award-winning creative and strategic leader, my talents have contributed to the success of many Fortune 500 accounts, including Marriott, TJMaxx, MaybellineNY, L’Oreal, RedLobster, Olive Garden, Advil/Pfizer, 3M, Allergan, Kmart, Bridgestone/Firestone, Ethan Allen among many.
In addition to leading teams numbering 30+, I have participated in client-facing efforts with Grey Worldwide management which resulted in over $80MM in new and organic growth.
My strength is in crafting strategic and creative platforms, and leading the team in producing the work beautifully and flawlessly in whatever media channel required. My personal approach is to create an environment for positive and focused team collaboration.
I’m a native Texan but a true New Yorker as well, having lived in this great city of New York all my professional life. I split my time between my apartment in the city and a weekend cottage on Long Island. My hobbies include a passion for old movies, theatre, books, baking, blogging….and the beach.
Work timeline
2019 CREATIVE PARTNER, IDEAPARC
Freelance Creative & Consulting for project based accounts, including: FaceBook, Best Buy Stores, Purple Mattress, KIND Protein Bars, Columbia Memorial Hospital, Wonderful U Lingerie, IBM, and The Weather Channel
2017 EXECUTIVE CREATIVE DIRECTOR, GREY WORLDWIDE
Accounts won: Marriott International, TJMaxx, Red Lobster, Latisse/Allergan, Tums/BreatheRight, UPMC Accounts supervised: Olive Garden, 3M, Advil, Aquafresh
2008 PARTNER CREATIVE DIRECTOR, GOTHAM INC.
Managed all creative for global account, MaybellineNY: TV, print, outdoor, website, in-store, social, viral
2001 MANAGING PARTNER, FRESHGREY/GWW
Created and co-managed 30 member group billing $225M+. accounts won: Kmart, Lands’ End, 3M, Bridgestone/Firestone, Ethan Allen, Playtex
1994 CREATIVE DIRECTOR, MCCANN ERICKSON
Managed all creative for global account, L’Oreal: TV, print, outdoor